I think I’m in the wrong business…
These guys are selling $2 bills for ten bucks!
I’m not going to talk about the 9/11 World Trade Center “bombing” or “conspiracy” (at least not today). Nor will I address quantitative easing, hyper-inflation or the plummeting value of the American dollar.
I just want to briefly talk about selling $4 worth of money for $10.
Do you believe someone is getting the short end of the stick in this deal? Is someone ripping someone off?
The fact is that this is a mutually profitable transaction for everyone. Both the company selling the bills and those who buy them are getting what they want. The sellers are creating revenue and the buyers are getting commemorative collectibles.
I think everyone knows what they’re getting into in this deal. It’s not like the older brother tricking the younger sibling into trading her dirty, dull quarter for his shiny new penny. Those who make this purchase know they’re paying 2.5 times more than the monetary value of the product.
And they’re happy to do it.
Good copywriters and marketers have been said to “sell money at a discount” to their clients. But I gotta admit, selling NEW money at a marked-up price is somewhat new to me.