Storytelling is a very hot topic right now, and I chimed in from a unique perspective in my December newsletter.
It’s rare that I do this, but I’m making this edition available to the general public. I think it’s that important.
Take a gander at “Storytelling Reconsidered.”
My point, as tends to be the case, is this: even when telling your story, IT’S NOT ABOUT YOU.
lowercase branding – What’s really important when it comes to building an incredible brand?